Men Display Their Character: 2016 White Ribbon Day Campaign Launch
December 01, 2015
MEDIA ADVISORY CONTACT: Toni Troop
December 1, 2015 617-212-7571, firstname.lastname@example.org
MEN DISPLAY THEIR CHARACTER AS PART OF
2016 MASSACHUSETTS WHITE RIBBON DAY CAMPAIGN
WHAT: Launch of the 8th Annual Massachusetts White Ribbon Day Campaign sponsored by Jane Doe Inc. (the Massachusetts Coalition Against Sexual Assault and Domestic Violence) and unveiling of traveling exhibit created by Jane Doe Inc. entitled “Displays in Character: Men Reimagining Manhood”
WHEN: Tuesday, December 8, 2015 at 1:45pm
WHERE: Nurse’s Hall in the State House, Boston
WHO: 2016 White Ribbon Day Co-Chairs Middlesex Sheriff Peter Koutoujian and HoodFit Founder and MassHousing Director of Public Safety Thaddeus Miles , Lt. Governor Karyn Polito, Jane Doe Inc.’s Executive Director Debra Robbin, and Jane Doe Inc.’s Men’s Initiative Coordinator Craig Norberg-Bohm.
WHY: As we are confronted by daily news of gun violence, mass murders, sexual assault on college campuses and other displays of hyper-masculinity, we ask ourselves how we might reimagine manhood as part of the solution in ending these and other forms of violence.
The Massachusetts White Ribbon Day Campaign has its roots in the international White Ribbon Campaign started in Canada in response to a mass murder 26 years ago on December 6, 1989 when a young man massacred fourteen female students. Today the campaign exists in nearly 60 countries, and Massachusetts is the first in the U.S. to organize a statewide effort. Jane Doe Inc. founded the Massachusetts White Ribbon Day Campaign in 2008 as a primary prevention strategy to help end male violence against women.
“Displays in Character: Men Reimagining Manhood” features 13 men from all walks of life who have been active White Ribbon Day Ambassadors in Massachusetts. The exhibit, made possible with funding from Verizon Wireless HopeLine and the Massachusetts Department of Public Health and the creative services of VDA Productive and Marc Beaulieu Photography, will travel across the Commonwealth in hopes of inspiring other men and boys to take the pledge, wear the white ribbon and make a difference in promoting and creating safe relationships and communities.
Organizational White Ribbon Day Affiliates conduct local events at times of their choice throughout the year. Individual men and boys join the campaign as White Ribbon Day Ambassadors, where they are asked to recruit five friends and colleagues to wear the ribbon and take the pledge. Now entering its 9th year, Jane Doe Inc. has recruited over 630 White Ribbon Day Ambassadors, 93 local organizations and tens of thousands of men and boys have signed the pledge as a public stand against violence against women.
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