8TH ANNUAL MA WHITE RIBBON DAY CAMPAIGN CALLS ON MEN TO REIMAGINE MANHOOD AS STRATEGY TO END VIOLENCE AGAINST WOMEN
December 09, 2014
This year in particular issues of domestic violence, sexual assault, and human trafficking have been prevalent in the news and the role of masculinity is at center stage. With a heightened sense of awareness around these issues, Northwestern District Attorney David E. Sullivan and Peter Roby, Director of Athletics and Recreation at Northeastern University, have teamed up to Co-Chair the 2015 Massachusetts White Ribbon Day Campaign sponsored by Jane Doe Inc. (JDI). Their goal is to carry a message that how we imagine and value manhood and masculinity significantly impacts our ability to end and prevent violence against women.
On Wednesday, December 10, 2014, Sullivan, Roby and members of the WRD Honorary Committee will gather at 8:00 AM at the Jane Doe Inc. offices at 14 Beacon Street in Boston to launch the 8th Annual Massachusetts White Ribbon Day Campaign.
“The diversity of men on our Honorary Committee underscores that every community is affected by these issues and has a role to play,” Craig Norberg-Bohm, the campaign’s coordinator explained, “This year’s approach is one of celebrating positive masculinity; inviting men and boys to be leaders to help end violence against women and to reimagine this idea of manhood.”
In the coming months, DA Sullivan and Mr. Roby will lead the WRD Honorary Committee. In collaboration with JDI and its affiliates, the Honorary Committee will partner with middle schools, high schools, professional and college sports teams, businesses, civic groups, and cities and towns around Massachusetts to hold White Ribbon Day events aimed at engaging boys and men of all ages.
“I want to reach out to as many people as possible to let them know about sexual and domestic violence and how the White Ribbon pledge can raise awareness,” said DA Sullivan, “I hope the many voices of our pledge ripple through our schools, workplaces, and communities to clearly say we will never condone or tolerate violence against women.”
Roby added, “I invite every man in Massachusetts to join me in being an Ambassador for the White Ribbon Day Campaign. My goal is to engage my sports colleagues in a coordinated effort to end this epidemic and make our community safe for everyone regardless of gender. By lending your voice and reaching out to the men and boys in your community, you will be part of the solution to end violence against women and making our community safer for everyone regardless of gender. “
Information on how to get involved with the Massachusetts White Ribbon Day Campaign is available at: http://whiteribbonday.janedoe.org/take-action/.
About Jane Doe Inc.
As the only sexual and domestic violence statewide, non-profit, advocacy, membership organization in Massachusetts, Jane Doe Inc. provides expert support and resources to our nearly 60 community-based sexual assault and domestic violence members. In 2008, JDI founded the White Ribbon Day Campaign to provide an opportunity for Massachusetts to join this international effort for human rights to engage men to help end violence against women, children, and other men. To learn more about the coalition, visit www.janedoe.org, or call us at 617.248.0922.